Augmented reality is proving to be a game-changer in the real estate sector. It has completely transformed how people find a property and view it. It allows realtors to offer state of the art experiences to potential buyers by enabling them to tour from anywhere in the world. A recent report by Goldman Sachs predicts that the AR and VR market will grow by a whopping $80 billion by the end of 2025.

That said, here are 3 ways augmented reality plays a crucial role in transforming the real estate industry.

Shows the Real in Real Estate

Whenever you build a property as a realtor, you need to convince the buyer to purchase it from you. With the coronavirus wave, one can’t physically meet their clients and explain the property’s overall look and feel. This is where AR technology comes into the picture. It helps you give a 360° virtual tour of the property to your potential buyers anytime and anywhere.

Hence, the buyers can make an informed decision by gauging the property by all means. Besides, augmented reality for real estate also enables you to adjust the property’s style, furniture, and surroundings to cater to your potential customer’s choice, thus giving you a better chance of closing a deal.

The image used for illustration purposes. Zeal AR is not the owner or creator of the image.

Urban Planning Made Easy

In addition to giving virtual tours, AR solutions help break down complex data and make it easy to understand and visualize. For example, architectural and urban planning drawings are generally presented in 2D format. But with the help of an augmented reality service provider, one can view every angle of the drawing in 3D and have a better understanding of the design. Additionally, the technology creates intuitive, awe-inspiring, and memorable AR experiences for the end-user.

Saves Time and Resources

The best part of incorporating augmented reality in real estate is that it saves clients and the real estate agent’s time. Clients can easily shortlist their property from a pool of properties via augmented reality apps. They can view catalogs, add and remove items, and personalize the tour according to their requirements.

For agents, AR is a blessing. They don’t need to slog themselves by taking the buyers to ten different locations. With the help of augmented reality apps, they can easily provide demos and presentations about the property. Hence, this helps them save time and resources, which can be spent to generate new leads for the business.

The image used for illustration purposes. Zeal AR is not the owner or creator of the image.

Are you using augmented reality for your real estate business?

Augmented reality is revolutionalizing the real estate industry at a rapid rate. It helps in planning and rendering urban planning and architectural designs, giving virtual tours and personalized experiences. In the coming years, people would be able to walk around the city and see available property with just a tap from their mobile phones.

Having said that, we at Zeal AR are offering free AR space to real estate businesses. So, if you wish to take your business a notch up, sign up today and make the most of this service.